News Desk | The Jakarta Post
Jakarta | Tue, February 14, 2017 | 04:19 pm
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Sumba in East Nusa Tenggara is set to host an international festival that will highlight sandalwood horses and tenun ikat (traditional woven fabrics).

Slated to kick off in May, kompas.com has reported that President Joko “Jokowi” Widodo will attend the event, which will feature a parade of thousands of horses and a tenun ikat exhibition.

The parade will begin in Waingapu in East Sumba regency, then continue to Waibakul in Central Sumba regency, Waikabubak in West Sumba regency and end in Tambolaka in Southwest Sumba regency. Meanwhile, the exhibition will be held across all regencies and will involve both local administrations and residents.

East Nusa Tenggara Creative Economy and Tourism Agency head Marius Ardu Kelamu said the event aimed to promote the island’s landscape and cultural beauty.

“The festival will help create the island’s brand and promote to the world that sandalwood horses originate from Sumba,” he said.

Analysis

Actually this feature story told us about the festival to promote Sumba culture. The purpose of this festival is also to help the economy of East Nusa Tenggara.

The lead of the article eventually had two elements such as the “where and what” element. The “where” element was clearly saw in the beginning of the first paragraph and followed by the “what” element. The second paragraph told about the “when” element and the following paragraph explained about the “where” element. In the fourth paragraph was about the “who” element and at the end of the paragraph there was a citation from the department that held the event. Therefore, the reader could believe that this article was real.

 

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